HG Personal Identity
Creative Brief and Design Solution:
Create a personal identity for oneself which includes a logo, animated logo, business cards, envelope, and cover letter. Using a three dimensional mindset along with positive and negative space I created a logo expressing each initial in my name. The negative space created the H and the S representing my first and middle initial while the blue G defines my last name. The typeface is Neue Haas Grotesk Display Pro and blue color because of its ties with Monmouth University and my favorite sports team.
Logo Progression
Logo Patterns
Stationery Set
Animated Logo
